Marketing High-intent traffic from Google

Google Ads management focused on leads, not just clicks

Search, Performance Max, Display and YouTube campaigns set up, tracked and optimised to bring qualified enquiries at a controlled cost.

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Overview

Why choose our Google Ads Management

01

Reach people when they are ready to act

Google Ads puts your business in front of people actively searching for what you offer — “3 BHK flats near me”, “website developer near me”, “CRM for real estate agents”. Well-structured campaigns turn that intent into calls, WhatsApp messages and form enquiries.

02

Every rupee tracked

Conversion tracking for calls, forms and WhatsApp clicks is set up before launch, so optimisation decisions are based on leads — not clicks or impressions. You always see what each campaign costs and what it delivers.

03

Continuous optimisation

Search terms, negative keywords, ad copy, bids and budgets are reviewed regularly to cut wasted spend and improve lead quality.

Is it right for you?

Who it’s for & what we fix

Who it’s for

  • Service businesses that need calls and form leads
  • Ecommerce stores
  • Businesses launching new offers
  • Advertisers with rising cost per lead
  • Companies without conversion tracking
  • Real estate agencies promoting projects and listings

Problems we solve

  • Budget spent on irrelevant searches
  • High cost per lead
  • No conversion tracking
  • Weak landing pages
  • Campaigns left unoptimised
  • No clarity on return on ad spend

Deliverables

What’s included

Discuss Your Project
  1. Account audit & setup
  2. Keyword research
  3. Search campaigns
  4. Performance Max campaigns
  5. Display & remarketing
  6. YouTube ads
  7. Conversion tracking setup
  8. Landing page recommendations

Capabilities

Features built into every project

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  • Negative keyword management
  • Ad copy testing
  • Bid strategy optimisation
  • Location & schedule targeting
  • Call and lead form tracking
  • Audience remarketing
  • Budget pacing
  • Transparent reporting

Our Process

How we work, step by step

  1. 01

    Audit

  2. 02

    Research

  3. 03

    Campaign Setup

  4. 04

    Tracking

  5. 05

    Launch

  6. 06

    Optimisation

  7. 07

    Reporting

Technologies

Tools & platforms we use

In detail

Google Ads Management: a complete guide

Search, Performance Max, Display and YouTube

Search campaigns show text ads when people search for your keywords — usually the highest-intent traffic. Performance Max uses Google’s automation across Search, YouTube, Display and Maps. Display and YouTube campaigns build awareness and retarget people who visited your website.

We choose the campaign mix based on your goals, budget and how ready your customers are to buy.

How we keep cost per lead under control

Careful keyword selection, negative keywords to block irrelevant searches, location and schedule targeting, and ads that match search intent all reduce wasted spend. Landing pages are aligned with each ad group so visitors find exactly what they searched for.

Conversion tracking for forms, calls and WhatsApp clicks lets Google’s bidding optimise for leads instead of clicks.

Transparent reporting

You see spend, clicks, conversions and cost per conversion for every campaign, along with the search terms that triggered your ads. Regular optimisation adjusts bids, keywords and ads based on real results.

Ads run in your own Google Ads account, so the data and history stay with your business.

Industries

Google Ads Management for every industry

FAQs

Questions, answered

Have another question?

Send us your requirements and we will reply with answers specific to your project.

Ask us
How much budget do I need for Google Ads?

It depends on your industry, location and competition. We recommend a starting budget after keyword research and adjust it based on results.

Is ad spend included in your fee?

No. Ad spend is paid directly to Google from your own account; our fee covers strategy, setup and management.

How soon will I see results?

Campaigns receive traffic as soon as they are approved. Performance improves as we optimise using real data.

Will I own the ad account?

Yes. Campaigns run in an account owned by your business, and you keep full access.

Is my ad budget paid to you or to Google?

Ad spend is billed by Google directly to your account; our management fee is separate and stated clearly in the proposal.

Can ads target specific cities or areas?

Yes. Campaigns can target countries, states, cities, pincodes or a radius around your location.

Start your project

Let’s talk about your Google Ads Management project

Tell us what you need. We will review your requirements and get back to you with the next steps.

How it starts

  1. 1Audit
  2. 2Research
  3. 3Campaign Setup

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