For many customers, WhatsApp is the easiest way to contact a business. Replying quickly and clearly on WhatsApp can be the difference between winning and losing an enquiry.
Set up a complete business profile
Add your logo, business description, address, opening hours, website and catalogue. A complete profile helps customers trust you before the conversation even starts.
Use greeting and away messages
A greeting message welcomes new contacts instantly, and an away message tells people when you will reply outside business hours. Both reassure customers that their message has been received.
Save quick replies
Save answers to common questions — services, timings, location, how to book — as quick replies. Your team can respond in seconds and keep answers consistent.
Organise chats with labels
- New enquiry
- Quote sent
- Follow up
- Customer
Labels make it easy to see which conversations need attention and stop leads from being forgotten.
Add WhatsApp to your website and ads
A WhatsApp button on your website and "Send message" ads on Facebook and Instagram let customers start a chat with one tap. For larger volumes, the WhatsApp Business API allows automated replies, templates and connection with your CRM.
Respect your customers
Only message people who have contacted you or agreed to hear from you, keep messages useful and make it easy to opt out. Trust is what makes WhatsApp work.
Want to connect WhatsApp with your website and CRM? We can help you set it up.

